Introduction to ChatGPT & AI and the Future of Law Firm Marketing

Jason Hennessey | Hennessey Digital

Jason Hennessey is an entrepreneur, internationally-recognized SEO expert, author, speaker, podcast host, and business coach. Since 2001, Jason has been reverse-engineering the Google algorithm as a self-taught student and practitioner of SEO and search marketing.

On-Demand: March 29, 2023

Introduction to ChatGPT & AI and the Future of Law Firm Marketing

$195.00 1.5 hour CLE

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Program Summary

On this webinar you will learn how ChatGPT and AI can be used to enhance client engagement, automate routine marketing tasks, and generate personalized content. We will also explore the ethical implications of using AI in legal marketing, as well as potential challenges and limitations of the technology. Attendees would leave the webinar with a better understanding of how ChatGPT and AI are transforming the legal industry and how law firms can leverage these technologies to stay ahead of the competition.

Key topics to be discussed:

Use cases for ChatGPT and other AI technologies in the legal industry
Ethical considerations when using AI in the legal industry
Examples of law firms that have successfully integrated AI into their workflows
Tools and resources available for implementing AI in a law firm

Date: March 29, 2023

Closed-captioning available

Speakers

Jason Hennessey | Hennessey Digital

His expertise led him to build and sell several businesses, starting with a dot-com in the wedding industry. He founded and later sold Everspark Interactive after introducing his SEO knowledge to a group of lawyers in 2009. In doing so, Jason cemented his reputation as a thought leader and authority on SEO for the legal industry. He also runs SEO industry news site iloveseo.com.

Jason’s first book, Law Firm SEO, is an Amazon Best Seller described as “the holy grail of digital marketing for lawyers.” A keynote speaker and frequent podcast and webinar guest, Jason is a columnist for the Washington Post and a regular contributor to Forbes, Entrepreneur, Inc., Fast Company, Newsweek, Rolling Stone, and the National Law Review. He’s a recipient of the Gold TITAN Business Award for Entrepreneur in Branding, Advertising & Marketing, and has been named a National Law Review Go-To Thought Leader.

As the host of The Jason Hennessey Podcast, Jason inspires listeners to get curious together through conversations with business leaders, creators, and entrepreneurs. He records his podcast at Hennessey Studios, a state-of-the-art audio and video production playground for creators located in the Television Academy building in the heart of Hollywood. Jason founded Hennessey Digital in 2015, growing a small SEO consultancy to a $16MM+ business that made the Inc. 5000 list of fastest-growing private companies for the fourth consecutive year in 2022.

Jason is a United States Air Force veteran and a New York native. He launched his SEO career in Las Vegas, where he earned a Bachelor of Arts degree in Marketing from the University of Nevada, Las Vegas in 2005. Jason grew his reputation in the legal industry in Atlanta and now lives in the Los Angeles area with his wife, Bridget, and their three children.