Christy L. Foley, Esq. is licensed to practice law in Florida and New York. Prior to opening her own firm in Florida in 2012, Christy worked with boutique law firms in New York City that represented filmmakers, musicians, and elite athletes. Now, Christy manages The Law Office of Christy L. Foley, which focuses on contract law and intellectual property law. Christy frequently helps entertainers (such as social media influencers, musicians, filmmakers, artists, and athletes) protect their work – and their personal appearances. She also assists small businesses with their contracts, copyrights, trademarks, and employment issues.
Legal Issues for Social Media Influencers
This CLE course will discuss the contractual and intellectual property issues that social media influencers need to be aware of in order to protect themselves as well as create profitable relationships. It will also cover the FTC rules for advertising on social media.
Key topics to be discussed:
• Contractual clauses that should be included in social media influencers’ agreements with businesses
• Copyright and trademark issues that need to be negotiated prior to drafting influencer agreements
• FTC rules that influencers need to be informed of before contracting with a business to do advertising work
Date / Time: April 20, 2020
• 11:00 am – 1:00 pm Eastern
• 10:00 am – 12:00 pm Central
• 9:00 am – 11:00 am Mountain
• 8:00 am – 10:00 am Pacific
Choose a format:
• Live Video Broadcast/Re-Broadcast: Watch Program “live” in real-time, must sign-in and watch program on date and time set above. May ask questions during presentation via chat box. Qualifies for “live” CLE credit.
• On-Demand Video: Access CLE 24/7 via on-demand library and watch program anytime. Qualifies for self-study CLE credit. On-demand versions are made available 7 business days after the original recording date and are view-able for up to one year.
myLawCLE seeks accreditation for all programs in all states. (Accreditation for paralegals sought thru NALA and NFPA paralegal associations.) Each attending attorney/paralegal will receive a certificate of completion following the close of the CLE program as proof of attendance. In required states, myLawCLE records attorney/paralegals attendance, in all other states attorney/paralegal is provided with the approved CLE certificate to submit to their state bar or governing association.
- Automatic MCLE Approvals
All myLawCLE CLE programs are accredited automatically either directly or via reciprocity in the following states: AK, AR, CA, CT, FL, HI, ME, MO, MT, ND, NH, NM, NJ, NY, and VT. (AZ does not approve CLE programs, but accepts our certificates for CLE credit.)
- Live Video Broadcasts
Live video broadcasts are new live CLE programs being streamed and recorded for the first time. All of these programs qualify for “Live” CLE credit in all states except NV, OH, MS, IN, UT, PA, GA, and LA —these states require in-person attendance to qualify for “Live” CLE credit.
- “Live” Re-Broadcasts
“Live” Re-broadcasts are replays of previous recorded CLE programs, set on a specific date and time and where the original presenting speakers calls in live at the end of the event to answer questions. This “live” element allows for “live” Re-broadcast CLEs to qualify for “Live” CLE credits in most states. [The following states DO NOT allow for “live” CLE credits on re-broadcast CLEs: NV, OH, MS, IN, UT, PA, GA, and LA]
Many states allow for credit to be granted on a 1:1 reciprocal basis for courses approved in another mandatory CLE jurisdiction state. This is known as a reciprocity provision and includes the following states: AK, AR, HI, CT, FL, ME, MO, MT, ND, NH, NM, VT, NJ, and NY. myLawCLE does not seek direct accreditation of live webinars or teleconferences in these states.
Section I. Overview of the social media influencer concept
Section II. Explanation of key clauses influencer contracts need to contain
Section III. Summary of intellectual property issues that are presented in influencer agreements (including definitions of those forms of intellectual property)
Section IV. Review of FTC regulations regarding online advertising
Section V. How to counsel clients on both sides regarding FTC rules