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Program Details
2026-09-23 12:00:00
Over 1,000+ webinars
Course Overview
2026-09-23 12:00:00
2h CLE Credits
Intermediate
2
This session defines surveillance-based personalized pricing, distinguishes it from algorithmic and dynamic pricing, and walks through the data ecosystem behind it, from online tracking and electronic shelf labels to the three-stage pipeline of data collection, consumer profiling, and pricing engine deployment. Attorneys will trace the enforcement arc from the FTC’s January 2025 surveillance pricing report and the rental housing enforcement action to the mounting class action resolutions, examine first-party, thirdparty, and intermediary liability theories, including the developer versus deployer distinction, and survey state Attorney General enforcement approaches in California, New York, and Washington. The session closes with the emerging debate over whether personalized discounts remain permissible.
This session maps the enacted, passed, and pending legislation reshaping the field, including new surveillance pricing statutes in Connecticut, Maryland, Tennessee, and New York, pending state and federal bills, and the California and New York measures setting the national standard, alongside FTC rulemaking and Congressional inquiries in Washington, D.C. Attorneys will examine the first surveillance pricing class action against the airline industry and the disclosure gap theory driving it, then work through a sector-by-sector risk breakdown covering retail and e-commerce, hospitality, consumer goods, financial services, and healthcare. The session closes with sector-specific compliance priorities and an eightquestion internal audit checklist for identifying client compliance gaps.
Crowell & Moring LLP
Crowell & Moring LLP
Crowell & Moring LLP
Toni Michelle Jackson is a partner at Crowell & Moring LLP and chair of the firm’s State Attorneys General Practice Group. A first-chair litigator with more than 15 years of government service, she leads class and collective actions, multidistrict litigation, and other complex matters in federal and state courts, and advises clients facing State Attorneys General investigations, inquiries, and litigation.
Crowell & Moring LLP
Joanna Rosen Forster is a partner at Crowell & Moring LLP and a member of the firm’s State Attorneys General Practice. A bet-the-company litigator, she represents companies from startups to publicly traded enterprises in high-stakes litigation, class actions, and government investigations, with a focus on technology, digital assets, e-commerce, and AI.
Crowell & Moring LLP
Toni Michelle Jackson is a partner at Crowell & Moring LLP and chair of the firm’s State Attorneys General Practice Group. A first-chair litigator with more than 15 years of government service, she leads class and collective actions, multidistrict litigation, and other complex matters in federal and state courts, and advises clients facing State Attorneys General investigations, inquiries, and litigation.
Crowell & Moring LLP
Joanna Rosen Forster is a partner at Crowell & Moring LLP and a member of the firm’s State Attorneys General Practice. A bet-the-company litigator, she represents companies from startups to publicly traded enterprises in high-stakes litigation, class actions, and government investigations, with a focus on technology, digital assets, e-commerce, and AI.
Requirements
The Alabama State Bar MCLE Commission requires attorneys to complete 12 credits, including 1 ethics, by December 31 of each year. All credits must be reported by February 15 of the following year. A maximum of 12 credits, including 1 ethics credit, may be carried over for 1 year only.
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