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Counterfeit Crackdown: Essential Pre-Litigation Tools and Litigation Tactics—Seizures, Freezes, and More to Protect What’s Real Across Physical and Digital Channels

Practical strategies for fighting counterfeit goods, covering prevention, pre-litigation tools, regulatory collaboration, and litigation tactics including ITC actions.

2025-08-29 13:00:00

Program Details

2025-08-29 13:00:00

Program Details

2025-08-29 13:00:00

Over 1,000+ webinars

2025-08-29 13:00:00

Course Overview

Combating Counterfeit Goods Through Strategic Enforcement

2025-08-29 13:00:00

Attorneys will master practical strategies for protecting brands from counterfeiting across physical and digital channels. Learn to leverage registration, pre-litigation tools, regulatory collaboration, and litigation tactics for effective enforcement.

Format

CLE Credit

2h CLE Credits

Level

Intermediate

Length

2

Key topics that will be covered

01
Registration
Trademark registration is foundational to counterfeiting claims and enhanced remedies.
02
Customs Recording
Recording rights with customs activates border enforcement inexpensively.
03
Pre-Litigation Tools
DMCA takedowns, cease and desist letters, and payment enforcement achieve faster results.
04
Regulatory Collaboration
Building relationships with law enforcement multiplies enforcement effectiveness.
05
Litigation Tactics
Ex parte seizures and statutory damages provide powerful remedies against counterfeiters.
06
Venue Selection
ITC actions, criminal prosecution, and civil litigation serve different strategic purposes.

Program schedule

clock 1:00 pm - 1:30 pm EST

Building a Foundation: Preventative Anti-Counterfeiting Strategies

This session establishes the legal framework for counterfeiting under U.S. law and emphasizes the critical importance of trademark registration as the gateway to enforcement. Attendees will learn how to build comprehensive prevention programs including customs recordation, authentication materials, monitoring strategies, and product security features.

Kristina Montanaro SchraderKristina Montanaro Schrader
Maia T. WoodhouseMaia T. Woodhouse
clock 1:30 pm - 2:00 pm EST

Strategic Pre-Litigation Tools for Brand Protection

Explore cost-effective enforcement methods that don’t require filing suit, including cease and desist letters, DMCA takedowns, UDRP proceedings, and payment-based enforcement strategies. This session addresses how to prioritize these tools strategically given that no brand owner has sufficient resources to litigate against every counterfeiter.

Kristina Montanaro SchraderKristina Montanaro Schrader
Maia T. WoodhouseMaia T. Woodhouse
clock 2:10 pm - 2:40 pm EST

Partnering with Regulatory Authorities and Agencies

Learn how to leverage relationships with law enforcement and regulatory agencies to maximize enforcement impact, including working with the U.S. IPR Center as a deconfliction resource. This session covers DMCA subpoenas, John Doe lawsuits, expedited proceedings, and payment processing freezes as part of a collaborative enforcement toolkit.

Kristina Montanaro SchraderKristina Montanaro Schrader
Maia T. WoodhouseMaia T. Woodhouse
clock 2:40 pm - 3:10 pm EST

Litigation Tactics: Damages, Injunctions, and Venue Selection

This session dives into civil litigation strategies including statutory damages up to $2 million per mark, ex parte seizures, and permanent injunctions for maximum deterrence. Attendees will also learn how to choose between ITC Section 337 actions, criminal prosecution, and federal court litigation based on client goals and case facts.

Kristina Montanaro SchraderKristina Montanaro Schrader
Maia T. WoodhouseMaia T. Woodhouse
Kristina Montanaro Schrader

Kristina Montanaro Schrader

Adams and Reese

Maia T. Woodhouse

Maia T. Woodhouse

Adams and Reese

Kristina Montanaro Schrader

Kristina Montanaro Schrader

Adams and Reese

Kristina Montanaro Schrader serves as Anti-Counterfeiting Team Leader, crafting modern brand and content protection strategies for multinational businesses across various industries including fashion, luxury goods, food and beverage, software, electronics, pharmaceuticals, consumer products, sports, music and entertainment.

Recognition & Leadership

Ranked Up & Coming in Intellectual Property Law in Tennessee by Chambers USA.

Professional Involvement

Frequent speaker on issues related to IP enforcement, payment processing and the growing incidence of infringement on the dark web. Has directed public awareness campaigns for consumers and conducted training sessions for law enforcement, the financial industry and online marketplace personnel.

Experience

Previously served as an executive at the International Anticounterfeiting Coalition (IACC), where she executed strategic brand and content protection initiatives on behalf of hundreds of rights-holders and spearheaded collaborative efforts to address infringement on multi-seller platforms including Taobao, Tmall, AliExpress, Etsy, Amazon, and eBay. Represented rights-holder interests before various international organizations and government bodies such as EUIPO and the U.S. White House. Prior to joining the IACC, she worked in-house at Gucci America and Dolce & Gabbana USA. She has negotiated voluntary agreements with various intermediaries including Alibaba Group, Taobao Marketplace, Amazon, DHgate and major payment processors.
Maia T. Woodhouse

Maia T. Woodhouse

Adams and Reese

Maia Woodhouse concentrates her practice on trademark, trade dress, patent, trade secret and copyright disputes, with a primary focus on litigation and enforcement, serving clients ranging from multi-national corporations to charitable organizations and respected artists.

Recognition & Leadership

Ranked Band 2 in Intellectual Property Law in Tennessee by Chambers USA.

Professional Involvement

Has been published in multiple media outlets including Intellectual Asset Management, is a contributing author on Tennessee's trademark laws for Practical Law Company, and is a frequent speaker on protecting, managing and monetizing intellectual property assets.

Experience

Has extensive experience practicing in federal courts across the country and before the United States Trademark Trial and Appeal Board. An experienced trademark litigator with particular proficiency in prosecuting and defending against motions for temporary restraining orders and preliminary injunctions in bet-the-company IP and technology disputes. Her cases often involve complex products spanning various industries including medical device, nanoindentation, water filtration and mechanical and software-related technologies.
Kristina Montanaro Schrader

Kristina Montanaro Schrader

Adams and Reese

Kristina Montanaro Schrader serves as Anti-Counterfeiting Team Leader, crafting modern brand and content protection strategies for multinational businesses across various industries including fashion, luxury goods, food and beverage, software, electronics, pharmaceuticals, consumer products, sports, music and entertainment.

Recognition & Leadership

Ranked Up & Coming in Intellectual Property Law in Tennessee by Chambers USA.

Professional Involvement

Frequent speaker on issues related to IP enforcement, payment processing and the growing incidence of infringement on the dark web. Has directed public awareness campaigns for consumers and conducted training sessions for law enforcement, the financial industry and online marketplace personnel.

Experience

Previously served as an executive at the International Anticounterfeiting Coalition (IACC), where she executed strategic brand and content protection initiatives on behalf of hundreds of rights-holders and spearheaded collaborative efforts to address infringement on multi-seller platforms including Taobao, Tmall, AliExpress, Etsy, Amazon, and eBay. Represented rights-holder interests before various international organizations and government bodies such as EUIPO and the U.S. White House. Prior to joining the IACC, she worked in-house at Gucci America and Dolce & Gabbana USA. She has negotiated voluntary agreements with various intermediaries including Alibaba Group, Taobao Marketplace, Amazon, DHgate and major payment processors.
Maia T. Woodhouse

Maia T. Woodhouse

Adams and Reese

Maia Woodhouse concentrates her practice on trademark, trade dress, patent, trade secret and copyright disputes, with a primary focus on litigation and enforcement, serving clients ranging from multi-national corporations to charitable organizations and respected artists.

Recognition & Leadership

Ranked Band 2 in Intellectual Property Law in Tennessee by Chambers USA.

Professional Involvement

Has been published in multiple media outlets including Intellectual Asset Management, is a contributing author on Tennessee's trademark laws for Practical Law Company, and is a frequent speaker on protecting, managing and monetizing intellectual property assets.

Experience

Has extensive experience practicing in federal courts across the country and before the United States Trademark Trial and Appeal Board. An experienced trademark litigator with particular proficiency in prosecuting and defending against motions for temporary restraining orders and preliminary injunctions in bet-the-company IP and technology disputes. Her cases often involve complex products spanning various industries including medical device, nanoindentation, water filtration and mechanical and software-related technologies.

Credits by state

AK2.0
AL2.0
AR2.0
AZ2.0
CA2.0
CO2.0
CT2.0
DC2.0
DE2.0
FL2.0
GA2.0
HI2.0
IA2.0
ID2.0
IL2.0
IN2.0
KS2.0
KY2.0
LA2.0
MA2.0
MD2.0
ME2.0
MI2.0
MN2.0
MO2.4
MS2.0
MT2.0
NC2.0
ND2.0
NE2.0
NH120.0
NJ2.4
NM2.0
NV2.0
NY2.0
OH2.0
OK2.5
OR2.0
PA2.0
RI2.5
SC2.0
SD2.0
TN2.0
TX2.0
UT2.0
VA2.0
VT2.0
WA2.0
WI2.0
WV2.4
WY2.0

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MCLE Credits

Alabama
Pending
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Approved
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Approved
Arkansas
Approved
California
Approved
Colorado
Pending
Connecticut
Approved
Delaware
Pending
District of Columbia
No Required
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Approved
Georgia
Pending
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Illinois
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Indiana
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Iowa
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Kansas
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Kentucky
Pending
Louisiana
Pending
Maine
Pending
Maryland
No Required
Massachusetts
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Michigan
No Required
Minnesota
Pending
Mississippi
Pending
Missouri
Approved
Montana
Pending
Nebraska
Pending
Nevada
Pending
New Hampshire
Approved
New Jersey
Approved
New Mexico
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New York
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North Carolina
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Oklahoma
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Approved
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Alabama

Requirements

The Alabama State Bar MCLE Commission requires attorneys to complete 12 credits, including 1 ethics, by December 31 of each year. All credits must be reported by February 15 of the following year. A maximum of 12 credits, including 1 ethics credit, may be carried over for 1 year only.  

Formats

  • Attorneys can earn unlimited “live” credit through live seminars, live webcasts, and co-sponsored locations with MyLAWCLE-Alabama approved programs
  • Attorneys are limited to 6 credits per compliance period of “online” programs through MyLAwCLE On-Demand programs