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Succession Planning and Sale Mastery for Lawyers: Ethical Transitions, Valuation Pitfalls, and Strategic Growth Through Law Firm Sales

Comprehensive guide to law firm succession planning covering ethical rules, valuation methods, selling options, and preparation strategies for attorneys.

2025-09-19 13:00:00

Program Details

2025-09-19 13:00:00

Program Details

2025-09-19 13:00:00

Over 1,000+ webinars

2025-09-19 13:00:00

Course Overview

Mastering Law Firm Succession Planning

2025-09-19 13:00:00

Participants will learn ethical frameworks, valuation methods, and sale strategies for transitioning law practices. These skills enable attorneys to maximize firm value while ensuring seamless client and staff transitions.

Format

CLE Credit

2h CLE Credits

Level

Intermediate

Length

2

Key topics that will be covered

01
Ethical Rules
Rule 1.17 and related professional conduct rules governing law firm sales.
02
Valuation Methods
The five value chips: client list, referral sources, goodwill, subject matter knowledge, and digital value.
03
Sale Options
Three options: sell to a growing firm, internal succession, or maintain status quo.
04
Trust Transfer
Critical process ensuring clients matriculate to attorneys at the purchasing law firm.
05
Digital Value
Leveraging websites, social media, and digital content to increase firm sale value.
06
Preparation Steps
Updating financials, client lists, and team retention strategies twelve to twenty-four months before selling.

Program schedule

clock 1:00 pm - 2:00 pm EST

Succession Planning: Ethical Transitions and Maximizing Value

This session covers the essential ethical rules under the Rules of Professional Conduct for law firm sales, including Rule 1.17 and its notice requirements. Participants will explore the three options for selling a law firm, valuation methods including the five value chips, common mistakes to avoid, and the critical post-sale steps needed to achieve a successful transition.

Jeremy E. PoockJeremy E. Poock
Alay YajnikAlay Yajnik
Dominic GrewDominic Grew
clock 2:10 pm - 3:10 pm EST

A Triumphant Exit: Preparing Your Firm for Sale

This session focuses on the practical steps needed to prepare a law firm for acquisition 12-24 months before selling. Attendees will learn how to optimize financial health with clean books and understood revenue attribution, ensure operational readiness by reducing owner dependence, and maximize team performance through retention strategies that make the practice attractive to growing law firms.

Jeremy E. PoockJeremy E. Poock
Alay YajnikAlay Yajnik
Dominic GrewDominic Grew
Jeremy E. Poock

Jeremy E. Poock

Senior Attorney Match

Alay Yajnik

Alay Yajnik

Law Firm Success Group

Dominic Grew

Dominic Grew

Elevate Business Coaching

Jeremy E. Poock

Jeremy E. Poock

Senior Attorney Match

Founder of Senior Attorney Match, Inc., which designs and brokers law firm sales and mergers. Recognized a market need for Senior Attorneys to monetize their well-established law practices and for growing law firms to generate new clients and referral sources.

Experience

Prior to founding Senior Attorney Match in 2013, practiced business law in Massachusetts with a focus on representing buyers and sellers in the sales of their small businesses. Leads monthly livestream programs including The State of the Market for Law Firm Sales in 11 Minutes and The Ask the Law Firm Seller Show on the Law Firm Seller YouTube Channel and LinkedIn Live.
Alay Yajnik

Alay Yajnik

Law Firm Success Group

Law firm growth expert, speaker, and founder of Law Firm Success Group, dedicated to helping busy lawyers make more money, work fewer hours, and spend more time doing the things they love by running their law firm as a business.

Education & Credentials

MBA in Finance and Marketing from Santa Clara University.

Recognition & Leadership

Author of Staffing Up: The Attorney's Guide to Hiring Top Talent, the first book on hiring for lawyers. Host of the Lawyer Boss Life podcast.

Experience

Has run a $100MM business and built a $5MM business from the ground up. Served as acting Director of Marketing and Business Development for a 40+ attorney law firm, helping the firm grow from 40 to 50 attorneys during the Pandemic.
Dominic Grew

Dominic Grew

Elevate Business Coaching

Founder of Elevate Business Coaching, a Boston-based firm that works exclusively with law firms and their lawyers to help them build, manage, and grow successful practices through tailored coaching, training, and consulting.

Recognition & Leadership

Named a top Business Development Coach by Massachusetts Lawyers Weekly for four consecutive years. Recognized as a sought-after speaker on law firm growth, leadership and succession.

Experience

Before launching Elevate in 2018, built a successful career in investment management where he held senior roles in relationship management, product strategy, and operations. Now brings strategic and operational expertise to the legal industry, helping attorneys navigate the business side of practice.
Jeremy E. Poock

Jeremy E. Poock

Senior Attorney Match

Founder of Senior Attorney Match, Inc., which designs and brokers law firm sales and mergers. Recognized a market need for Senior Attorneys to monetize their well-established law practices and for growing law firms to generate new clients and referral sources.

Experience

Prior to founding Senior Attorney Match in 2013, practiced business law in Massachusetts with a focus on representing buyers and sellers in the sales of their small businesses. Leads monthly livestream programs including The State of the Market for Law Firm Sales in 11 Minutes and The Ask the Law Firm Seller Show on the Law Firm Seller YouTube Channel and LinkedIn Live.
Alay Yajnik

Alay Yajnik

Law Firm Success Group

Law firm growth expert, speaker, and founder of Law Firm Success Group, dedicated to helping busy lawyers make more money, work fewer hours, and spend more time doing the things they love by running their law firm as a business.

Education & Credentials

MBA in Finance and Marketing from Santa Clara University.

Recognition & Leadership

Author of Staffing Up: The Attorney's Guide to Hiring Top Talent, the first book on hiring for lawyers. Host of the Lawyer Boss Life podcast.

Experience

Has run a $100MM business and built a $5MM business from the ground up. Served as acting Director of Marketing and Business Development for a 40+ attorney law firm, helping the firm grow from 40 to 50 attorneys during the Pandemic.
Dominic Grew

Dominic Grew

Elevate Business Coaching

Founder of Elevate Business Coaching, a Boston-based firm that works exclusively with law firms and their lawyers to help them build, manage, and grow successful practices through tailored coaching, training, and consulting.

Recognition & Leadership

Named a top Business Development Coach by Massachusetts Lawyers Weekly for four consecutive years. Recognized as a sought-after speaker on law firm growth, leadership and succession.

Experience

Before launching Elevate in 2018, built a successful career in investment management where he held senior roles in relationship management, product strategy, and operations. Now brings strategic and operational expertise to the legal industry, helping attorneys navigate the business side of practice.

Credits by state

AK2.0
AL2.0
AR2.0
AZ2.0
CA2.0
CO2.0
CT2.0
DC2.0
DE2.0
FL2.0
GA2.0
HI2.0
IA2.0
ID2.0
IL2.0
IN2.0
KS2.0
KY2.0
LA2.0
MA2.0
MD2.0
ME2.0
MI2.0
MN2.0
MO2.4
MS2.0
MT2.0
NC2.0
ND2.0
NE2.0
NH120.0
NJ2.4
NM2.0
NV2.0
NY2.0
OH2.0
OK2.5
OR2.0
PA2.0
RI2.5
SC2.0
SD2.0
TN2.0
TX2.0
UT2.0
VA2.0
VT2.0
WA2.0
WI2.0
WV2.4
WY2.0

Upcoming Live Online CLE Broadcasts

1000+

Live stream programs

24/7

Access to live webinars & recordings

70,000+

Trusted by Legal Professionals

1000+

Live stream programs

24/7

Access to live webinars & recordings

70,000+

Trusted by Legal Professionals

1000+

Live stream programs

24/7

Access to live webinars & recordings

10,000+

Trusted by Legal Professionals

1000+

Live stream programs

24/7

Access to live webinars & recordings

70,000+

Trusted by Legal Professionals

MCLE Credits

Alabama
Pending
Alaska
Approved
Arizona
Approved
Arkansas
Approved
California
Approved
Colorado
Pending
Connecticut
Approved
Delaware
Pending
District of Columbia
No Required
Florida
Approved
Georgia
Approved
Hawaii
Approved
Idaho
Pending
Illinois
Approved
Indiana
Pending
Iowa
Pending
Kansas
Pending
Kentucky
Pending
Louisiana
Pending
Maine
Pending
Maryland
No Required
Massachusetts
No Required
Michigan
No Required
Minnesota
Approved
Mississippi
Pending
Missouri
Approved
Montana
Pending
Nebraska
Pending
Nevada
Pending
New Hampshire
Approved
New Jersey
Approved
New Mexico
Approved
New York
Approved
North Carolina
Pending
North Dakota
Approved
Ohio
Approved
Oklahoma
Pending
Oregon
Pending
Pennsylvania
Approved
Rhode Island
Pending
South Carolina
Pending
South Dakota
No Required
Tennessee
Approved
Texas
Approved
Utah
Pending
Vermont
Approved
Virginia
Not Eligible
Washington
Approved
West Virginia
Pending
Wisconsin
Approved
Wyoming
Pending

Alabama

Requirements

The Alabama State Bar MCLE Commission requires attorneys to complete 12 credits, including 1 ethics, by December 31 of each year. All credits must be reported by February 15 of the following year. A maximum of 12 credits, including 1 ethics credit, may be carried over for 1 year only.  

Formats

  • Attorneys can earn unlimited “live” credit through live seminars, live webcasts, and co-sponsored locations with MyLAWCLE-Alabama approved programs
  • Attorneys are limited to 6 credits per compliance period of “online” programs through MyLAwCLE On-Demand programs