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Building a Sustainable Book of Business: Proven Strategies for Attorneys to Attract, Retain, and Grow Clients

Practical strategies for attorneys to build client relationships, define target markets, and create sustainable business development systems.
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2025-04-30 14:00:00

Rudhir Krishtel

Krishtel

View speakers

Program Details

2025-04-30 14:00:00

2025-04-30 14:00:00

Over 1,000+ webinars

2025-04-30 14:00:00

See credits by state

Rudhir Krishtel

Krishtel

View speakers

Program Details

2025-04-30 14:00:00

Program Details

2025-04-30 14:00:00

Over 1,000+ webinars

2025-04-30 14:00:00

1000+

Live stream programs

24/7

Access to live webinars & recordings

70,000+

Trusted by Legal Professionals

1000+

Live stream programs

24/7

Access to live webinars & recordings

70,000+

Trusted by Legal Professionals

1000+

Live stream programs

24/7

Access to live webinars & recordings

10,000+

Trusted by Legal Professionals

1000+

Live stream programs

24/7

Access to live webinars & recordings

70,000+

Trusted by Legal Professionals

Course Overview

Building Sustainable Client Relationships for Attorneys

2025-04-30 14:00:00

Participants will learn practical strategies to define target markets, build trust with ideal clients, and create consistent business development systems. These techniques enable attorneys to grow originations and achieve greater professional autonomy.

Format

CLE Credit

2h CLE Credits

Level

Intermediate

Length

2

Key topics that will be covered

01
Mindset Shift
Transition from expert practitioner to entrepreneur with creativity and calculated risk-taking.
02
Goal Setting
Use the AIMS framework: Annual revenue, Ideal client, Matter value, Staff size.
03
PPP Framework
Build trusting relationships with people who can give or refer work.
04
Time Management
Dedicate 10-20% of your week to consistent business development activities.
05
Six-Play System
Select three one-on-one and three one-to-many marketing activities.
06
Digital Strategy
Use LinkedIn as your professional storefront to build credibility and visibility.

Program schedule

clock 2:00 pm - 2:30 pm EST

Defining Your Target Market and Ideal Clients

This session covers the essential mindset shift from expert practitioner to entrepreneur, helping attorneys clarify their personal motivations for practice growth. Participants will learn the AIMS framework for goal-setting and how to identify their ideal client avatar to focus business development efforts effectively.

Rudhir KrishtelRudhir Krishtel
clock 2:30 pm - 3:00 pm EST

Building Trust Through Effective Client Engagement

Explore the 50/50 principle that balances work product with relationship building, and understand the PIE model revealing that exposure drives 60% of professional success. This session examines how trust develops over time and provides real-world case studies of attorneys who dramatically grew their practices through consistent engagement.

Rudhir KrishtelRudhir Krishtel
clock 3:10 pm - 3:40 pm EST

Simplifying Business Development With a Six-Play System

Learn practical strategies for creating protected time for business development and building a sustainable system using just six focused activities. This session introduces the playbook mentality that balances one-on-one relationship building with one-to-many exposure strategies for maximum impact.

Rudhir KrishtelRudhir Krishtel
clock 3:40 pm - 4:10 pm EST

Leveraging Traditional and Digital Marketing Methods

Compare tried-and-true networking approaches with modern digital tools like LinkedIn, webinars, and email marketing to extend your reach. Participants will learn how to select methods based on personal strengths, client preferences, and where their ideal clients spend their professional time.

Rudhir KrishtelRudhir Krishtel
Rudhir Krishtel

Rudhir Krishtel

Krishtel

Rudhir Krishtel

Rudhir Krishtel

Krishtel

Executive coach and consultant specializing in leadership, well-being, business development, and engagement issues. Creates space for difficult conversations and growth in the professional workplace community.

Education & Credentials

Trained as a teacher for yoga and mindfulness meditation, and as a professional CoActive coach and leadership instructor.

Experience

Practiced law for 15 years as a Federal Clerk, as a Patent Litigation Partner, and then as Senior Counsel at Apple. Now serves as an executive coach and consultant.
Rudhir Krishtel

Rudhir Krishtel

Krishtel

Executive coach and consultant specializing in leadership, well-being, business development, and engagement issues. Creates space for difficult conversations and growth in the professional workplace community.

Education & Credentials

Trained as a teacher for yoga and mindfulness meditation, and as a professional CoActive coach and leadership instructor.

Experience

Practiced law for 15 years as a Federal Clerk, as a Patent Litigation Partner, and then as Senior Counsel at Apple. Now serves as an executive coach and consultant.

Credits by state

AK2.0
AL2.0
AR2.0
AZ2.0
CA2.0
CO2.0
CT2.0
DC2.0
DE2.0
FL2.0
GA2.0
HI2.0
IA2.0
ID2.0
IL2.0
IN2.0
KS2.0
KY2.0
LA2.0
MA2.0
MD2.0
ME2.0
MI2.0
MN2.0
MO2.4
MS2.0
MT2.0
NC2.0
ND2.0
NE2.0
NH120.0
NJ2.4
NM2.0
NV2.0
NY2.0
OH2.0
OK2.5
OR2.0
PA2.0
RI2.5
SC2.0
SD2.0
TN2.0
TX2.0
UT2.0
VA2.0
VT2.0
WA2.0
WI2.4
WV2.4
WY2.0

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MCLE Credits

Alabama
Pending
2 General
Alaska
Approved
2 General
iOur programs are CLE-eligible through Alaska’s recognition of multi-jurisdictional reciprocity.
Arizona
Approved
2 General
Arkansas
Approved
2 General
California
Approved
2 General
Colorado
Pending
2 General
Connecticut
Approved
2 Ethics / Professionalism
Delaware
Pending
2 General
District of Columbia
No Required
2 CLE Hours
Florida
Approved
2 General Hours
iReceive CLE credit in Florida via Attorney Submission.
Georgia
Approved
2 General
Hawaii
Approved
2 General
Idaho
Pending
2 General
Illinois
Approved
2 General
Indiana
Pending
2 NLS (Non-Legal Subject)
Iowa
Pending
2 General
Kansas
Pending
2 Law Practice Management
Kentucky
Approved
2 General
Louisiana
Pending
2 Law Office Management
Maine
Pending
2 Ethics / Professionalism
iEthics credits can ONLY be earned through Live-Webcast programs, the Maine Board of Bar Examiners does not approve Ethics through On-Demand sessions.
Maryland
No Required
2 CLE Hours
Massachusetts
No Required
2 CLE Hours
Michigan
No Required
2 CLE Hours
Minnesota
Approved
2 General
Mississippi
Pending
2 General
Missouri
Approved
2.4 General
Montana
Pending
2 General
Nebraska
Pending
2 General
imyLawCLE reports attendance to Nebraska on each attorney’s behalf for all programs. Please do not self-report.
Nevada
Approved
2 General
New Hampshire
Approved
120 Ethics / Professionalism Minutes
iAs of July 1, 2014, the NHMCLE Board no longer provides pre- or post-approval of courses. Attendees must self-determine whether a program is eligible for credit, and self-report their attendance online at www.nhbar.org, based on qualification provisions of Rule 53.
New Jersey
Approved
2.4 General
iOur programs are CLE-eligible through New Jersey’s recognition of multi-jurisdictional reciprocity, except for the courses required under BCLE Reg. 201:2
New Mexico
Approved
2 General
New York
Approved
2 General
iOur programs are CLE-eligible through New York’s Approved Jurisdiction Group “B”.
North Carolina
Pending
2 General
North Dakota
Approved
2 General
iOur programs are CLE-eligible through North Dakota’s recognition of multi-jurisdictional reciprocity. Section 1, Policy 1.14
Ohio
Approved
2 General
i
Oklahoma
Pending
2.5 General
Oregon
Pending
2 General
Pennsylvania
Approved
2 General
Rhode Island
Pending
2.5 General
South Carolina
Pending
2 General
South Dakota
No Required
2 CLE Hours
Tennessee
Pending
2 General
Texas
Pending
2 General
Utah
Pending
2 General
Vermont
Approved
2 Law Practice Programming
Virginia
Not Eligible
2 General Hours
Washington
Approved
2 Other (Office Management) Hours
iReceive CLE credit in Washington via Attorney Submission. myLawCLE will supply Washington state attorneys with instructions on how to gain credit.
West Virginia
Pending
2.4 General
Wisconsin
Pending
2.4 Law Practice Management
Wyoming
Pending
2 General

Alabama

Requirements

The Alabama State Bar MCLE Commission requires attorneys to complete 12 credits, including 1 ethics, by December 31 of each year. All credits must be reported by February 15 of the following year. A maximum of 12 credits, including 1 ethics credit, may be carried over for 1 year only.  

Formats

  • Attorneys can earn unlimited “live” credit through live seminars, live webcasts, and co-sponsored locations with MyLAWCLE-Alabama approved programs
  • Attorneys are limited to 6 credits per compliance period of “online” programs through MyLAwCLE On-Demand programs