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Trademark Infringement: Practical Tips for Protection, Enforcement and Damages

2025-05-20 14:00:00

2025-05-20 14:00:00

1 Credits

Practical strategies for trademark protection, enforcement, and litigation, including registration best practices, cease and desist letters, and damages recovery.

2025-05-20 14:00:00

Practical strategies for trademark protection, enforcement, and litigation, including registration best practices, cease and desist letters, and damages recovery.

2025-05-20 14:00:00

1000+

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Trusted by Legal Professionals

1000+

Live stream programs

24/7

Access to live webinars & recordings

70,000+

Trusted by Legal Professionals

1000+

Live stream programs

24/7

Access to live webinars & recordings

70,000+

Trusted by Legal Professionals

1000+

Live stream programs

24/7

Access to live webinars & recordings

70,000+

Trusted by Legal Professionals

Key topics that will be covered

What will you learn

Attorneys will learn comprehensive guidance on establishing trademark rights, enforcing those rights against infringers, and maximizing recovery in trademark litigation.

What will you gain

Attorneys will gain practical strategies bridging transactional and litigation perspectives, including real-world case studies demonstrating trademark protection and enforcement techniques.

Federal Registration
Federal trademark protection provides presumption of nationwide rights and statutory damages.
Enforcement Requirements
Trademark owners must consistently use marks and enforce rights against all infringers.
Cease and Desist
Letters should be clear, professional, and aimed at resolving issues without litigation.
Damages Recovery
Available damages include actual damages, defendant’s profits, treble damages, and statutory damages.
Litigation Strategy
Evaluate cost-benefit analysis carefully before pursuing costly and time-consuming litigation.
AI Applications
Use AI for trademark searches, monitoring, and drafting assistance as a tool.

What will you learn

Attorneys will learn comprehensive guidance on establishing trademark rights, enforcing those rights against infringers, and maximizing recovery in trademark litigation.

What will you gain

Attorneys will gain practical strategies bridging transactional and litigation perspectives, including real-world case studies demonstrating trademark protection and enforcement techniques.

Agenda

Session 1

Establishing and Maintaining Trademark Rights Effectively

Session 2

Enforcing Rights Against Trademark Infringers

Session 3

Best Practices for Cease and Desist Letters

Session 4

Damages Assessment and Litigation Cost-Benefit Analysis

Session 5

Maximizing Recovery Through Strategic Damages Theories

clock 2:00 pm - 2:10 pm EST

Establishing and Maintaining Trademark Rights Effectively

Shahrokh Sheik

Weinberg Gonser LLP.

This session covers the fundamentals of securing federal trademark protection, including the distinction between first-to-use and first-to-file systems, application types (1A vs. 1B), and working with USPTO examiners. Participants will learn strategies for selecting marks, determining scope of goods and services, and understanding the critical importance of trademarks as brand assets.

Shahrokh Sheik

Weinberg Gonser LLP.

clock 2:10 pm - 2:20 pm EST

Enforcing Rights Against Trademark Infringers

Shahrokh Sheik

Weinberg Gonser LLP.

This session examines the mandatory requirements for maintaining trademark rights, including consistent use, continuous use over time, and active enforcement against infringers. The discussion covers abandonment and cancellation procedures, renewal requirements, and demonstrates through case studies why failure to enforce can weaken trademark positions.

Shahrokh Sheik

Weinberg Gonser LLP.

clock 2:20 pm - 2:35 pm EST

Best Practices for Cease and Desist Letters

Shahrokh Sheik

Weinberg Gonser LLP.

Learn how to craft effective cease and desist letters that are clear, professional, and aimed at resolving disputes without litigation. This session addresses setting reasonable expectations with clients, determining appropriate demands based on the severity of infringement, and understanding when escalation beyond a demand letter becomes necessary.

Shahrokh Sheik

Weinberg Gonser LLP.

clock 2:35 pm - 2:45 pm EST

Damages Assessment and Litigation Cost-Benefit Analysis

Shahrokh Sheik

Weinberg Gonser LLP.

This session provides practical guidance on advising clients about the realities of trademark litigation, including costs, time commitment, and unpredictability. Participants will learn strategies for maximizing litigation positioning through documentation, evidence preservation, and honest evaluation of whether pursuing legal action is justified by potential recovery.

Shahrokh Sheik

Weinberg Gonser LLP.

clock 2:45 pm - 3:00 pm EST

Maximizing Recovery Through Strategic Damages Theories

Shahrokh Sheik

Weinberg Gonser LLP.

Explore the full range of damages available under the Lanham Act, including actual damages, defendant’s profits, treble damages, statutory damages for counterfeiting, and attorney’s fees in exceptional cases. This session demonstrates practical application of damages strategies through real case studies and discusses how to combine remedies for maximum recovery.

Shahrokh Sheik

Weinberg Gonser LLP.

01 05
Prev
Next

speakers

Joe Ervin

The Law Firm for Truck Safety, LLP
A Partner at The Law Firm for Truck Safety. He focuses exclusively on cases involving commercial motor vehicle crashes and wrongful death. Joe also holds a valid class “A” commercial driver’s license with endorsements for double/triple trailers and tankers.

Education & Credentials

A 2013 graduate of the Gerry Spence Trial Lawyers College in Dubois, Wyoming, Joe is rated AV Preeminent™ by Martindale-Hubbell — the highest peer rating for exceptional legal ability and ethics. He is among the first nine attorneys nationwide to earn board certification in Truck Accident Law from the National Board of Trial Advocacy.

Recognition & Leadership

Joe received the Roadway Safety Award from the American Association for Justice (AAJ) for his commitment to improving highway safety.
 He currently serves as Co-Chair of the Academy of Truck Accident Attorneys (ATAA) Safety Committee, advocating for higher safety standards across the trucking industry.

Professional Involvement

Joe serves on the faculty of the AAJ Advanced Trial Advocacy College: Litigating Truck Collision Cases (2015 & 2024).
 He is an active member of AAJ’s Trucking Litigation Group and sits on the Board of Regents for the Academy of Truck Accident Attorneys.

Experience

Joe frequently consults and co-counsels on complex commercial truck cases. His proven track record includes numerous successful trials against motor carriers and truck leasing companies — delivering justice for victims of commercial vehicle accidents.

Kevin Foley

Reminger Co
A Partner at The Law Firm for Truck Safety. He focuses exclusively on cases involving commercial motor vehicle crashes and wrongful death. Joe also holds a valid class “A” commercial driver’s license with endorsements for double/triple trailers and tankers.

Education & Credentials

A 2013 graduate of the Gerry Spence Trial Lawyers College in Dubois, Wyoming, Joe is rated AV Preeminent™ by Martindale-Hubbell — the highest peer rating for exceptional legal ability and ethics. He is among the first nine attorneys nationwide to earn board certification in Truck Accident Law from the National Board of Trial Advocacy.

Recognition & Leadership

Joe received the Roadway Safety Award from the American Association for Justice (AAJ) for his commitment to improving highway safety.
 He currently serves as Co-Chair of the Academy of Truck Accident Attorneys (ATAA) Safety Committee, advocating for higher safety standards across the trucking industry.

Professional Involvement

Joe serves on the faculty of the AAJ Advanced Trial Advocacy College: Litigating Truck Collision Cases (2015 & 2024).
 He is an active member of AAJ’s Trucking Litigation Group and sits on the Board of Regents for the Academy of Truck Accident Attorneys.

Experience

Joe frequently consults and co-counsels on complex commercial truck cases. His proven track record includes numerous successful trials against motor carriers and truck leasing companies — delivering justice for victims of commercial vehicle accidents.

Grant H. Lawson

The Law Firm for Truck Safety, LLP
A Partner at The Law Firm for Truck Safety. He focuses exclusively on cases involving commercial motor vehicle crashes and wrongful death. Joe also holds a valid class “A” commercial driver’s license with endorsements for double/triple trailers and tankers.

Education & Credentials

A 2013 graduate of the Gerry Spence Trial Lawyers College in Dubois, Wyoming, Joe is rated AV Preeminent™ by Martindale-Hubbell — the highest peer rating for exceptional legal ability and ethics. He is among the first nine attorneys nationwide to earn board certification in Truck Accident Law from the National Board of Trial Advocacy.

Recognition & Leadership

Joe received the Roadway Safety Award from the American Association for Justice (AAJ) for his commitment to improving highway safety.
 He currently serves as Co-Chair of the Academy of Truck Accident Attorneys (ATAA) Safety Committee, advocating for higher safety standards across the trucking industry.

Professional Involvement

Joe serves on the faculty of the AAJ Advanced Trial Advocacy College: Litigating Truck Collision Cases (2015 & 2024).
 He is an active member of AAJ’s Trucking Litigation Group and sits on the Board of Regents for the Academy of Truck Accident Attorneys.

Experience

Joe frequently consults and co-counsels on complex commercial truck cases. His proven track record includes numerous successful trials against motor carriers and truck leasing companies — delivering justice for victims of commercial vehicle accidents.

Shahrokh Sheik

Weinberg Gonser LLP.

Shahrokh Sheik

Weinberg Gonser LLP.

Shahrokh Sheik is a business and intellectual property attorney serving as outside general counsel and litigation counsel for clients ranging from international corporations to start-ups and individuals in various industries including entertainment, hospitality, cannabis, finance, ecommerce, and advertising.

Education & Credentials

Law degree from Southwestern Law School; undergraduate degree from California State University, Long Beach

Professional Involvement

President of Southwestern's student government; Associate Editor of the University's Law Review; Vice President of student government at California State University, Long Beach; President of Sigma Phi Epsilon fraternity; Founder/President of the Law Society

Experience

Partner at Weinberg Gonser LLP. Founded the business and intellectual property firm Kramer Holcomb Sheik LLP in 2012. Previously served as Counsel at Independent Film & Television Alliance (IFTA), producer of the American Film Market (AFM).

Shahrokh Sheik

Weinberg Gonser LLP.

Shahrokh Sheik is a business and intellectual property attorney serving as outside general counsel and litigation counsel for clients ranging from international corporations to start-ups and individuals in various industries including entertainment, hospitality, cannabis, finance, ecommerce, and advertising.

Education & Credentials

Law degree from Southwestern Law School; undergraduate degree from California State University, Long Beach

Professional Involvement

President of Southwestern's student government; Associate Editor of the University's Law Review; Vice President of student government at California State University, Long Beach; President of Sigma Phi Epsilon fraternity; Founder/President of the Law Society

Experience

Partner at Weinberg Gonser LLP. Founded the business and intellectual property firm Kramer Holcomb Sheik LLP in 2012. Previously served as Counsel at Independent Film & Television Alliance (IFTA), producer of the American Film Market (AFM).

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Ability to Ask Questions During
the Presentation via a Chat Box
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Exclusive Partner Webinars & Events
Special credits (Ethics, Elimination
of Bias, etc.)
Instant Certificates After Completion
Personalized CLE Platform
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Why Attend

Why this 
program matters

Understanding trademark infringement enables practitioners to protect client brands, maximize damages recovery, and navigate complex registration and enforcement strategies effectively.
765k
Trademark applications filed with the USPTO in fiscal year 2024, reflecting continued high demand for brand protection. (Sterne Kessler, USPTO 2024 Year in Review)
$467B
Global trade in counterfeit goods valued at approximately $467 billion in 2021, representing 2.3% of total world trade. (OECD/EUIPO Mapping Global Trade in Fakes 2025)
55%
Success rate for plaintiffs in trademark infringement litigation cases in the United States. (PatentPC Trademark Litigation Statistics 2024)
3.3M+
Active federal trademark registrations on record with the USPTO as of Q1 2025, demonstrating the scale of brand protection. (Sterne Kessler, USPTO 2024 Year in Review)

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